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MODERN MARKETING AGENCY \u2013 KATALYSTM, ACQUIRES SALES & CRM AGENCY \u2013 TRUE CLARITY INTERNATIONAL.<\/p>
Singapore based regional Modern Marketing Agency, acquires Sales & CRM Agency to expand into Sales and CRM Cloud services, bringing together Marketing and Sales Automation in an integrated alignment.<\/p>
Singapore \u2013 11th Aug 2015 \u2013 Today KatalystM proudly announces the acquisition of True Clarity International (TCI), headquartered in Bangkok. TCI is a leading CRM and ERP agency with offices in Singapore and Thailand. True Clarity brings to KatalystM its expertise in CRM, ERP and Contact Centre Solutions with notable clients such as BMW, Juniper Networks, BUPA and TMB Bank, amongst many others.<\/p>
This acquisition expands KatalystM\u2019s well-known Marketing Cloud services capabilities into Sales and CRM Cloud; expands the agency with a well-established presence in Thailand; and enriches its personnel strength with a highly experienced team of sales and marketing automation experts. James McCracken, founder and Managing Director of TCI, will join KatalystM\u2019s leadership as its Director of Sales.<\/p>
Jos. Birken, KatalystM\u2019s CEO, said: \u201cKatalystM is front and centre in today\u2019s rapid growth in Sales and Marketing Cloud services, and truly combined expertise in both Marketing\/Sales and cloud based automation is still relatively rare. We\u2019re therefore very pleased to add an experienced team of cloud based Sales and CRM automation experts to our agency, and at the same time increase our regional coverage.<\/p>
James McCracken, MD of TCI, added: \u201cThis is a logical step in our evolution, and in today\u2019s market. We\u2019ve recently seen a trend for clients to approach both Marketing and CRM cloud in an integrated way. Indeed, we\u2019ve had the pleasure of cooperating with the KatalystM team on several occasions in that context. This places all of us in an ideal position to address real needs in the market.\u201d<\/p>
The addition of TCI\u2019s team and its Bangkok office, together with newly opened offices in Hong Kong and recent acquisition of mobile agency ProjectX, positions KatalystM as a rapidly expanding and truly regional agency for Sales, CRM, and Marketing Cloud services.<\/p>
Jos. Birken: \u201cBoth Marketing and Sales Cloud have been transforming our approach to marketing. Now, for the first time in history, we can fully focus on the customer in bringing highly personalised, customised, and relevant messaging to millions of people at the same time, right up to the buying decision moment. KatalystM is at the forefront of this development. We have achieved our successes by working together with high end Marketing Cloud platform providers, and are now able to extend this to the cream of the crop in Sales and CRM platforms as well.\u201d<\/p>
About KatalystM
KatalystM is a Modern Marketing agency that provides a full range of services around customer focused, data-driven and technology-driven marketing.<\/p>
Modern marketing implies a relentless focus on the customer and the customer experience as a fundamental driving force in both marketing and sales. KatalystM helps its clients to achieve lasting and measurable results by allowing them to maintain individualised and relevant relationships with their entire audiences. That means relying on world class, cloud-based technology and a completely new approach to marketing strategy.<\/p>
KatalystM provides strategy, consultancy, and agency services around technology platforms from best in class vendors like Oracle, Salesforce, Sage, and Tripolis, enabling its clients to intelligently build and execute large scale customer engagement, maximising lifetime value of their customers.<\/p>
Headquartered in Singapore with offices in Manila and Hong Kong, KatalystM services clients throughout APAC & EMEA and is trusted by leading brands like Symantec, Razer, HP, Aviva, Tigerair, DirectAsia, Far East and many more.<\/p>
About True Clarity International
TRUE Clarity is a leading provider of CRM strategy and solutions; TRUE Clarity provides CRM, ERP and Contact Center solutions with complete closed-loop sales, marketing and customer service solutions to allow businesses to better manage and enhance their customer relationships efficiently.<\/p>
We adhere to our high standard and commitment to developing the right solution on time and within budget. We have successfully developed a unique solution set for CRM, ERP, Cloud, Consulting and Training in Asia. Our successful experience even in complex solutions distinguishes TRUE Clarity from others Headquartered in Bangkok with offices in Singapore, True clarity has provided solutions for companies globally; major projects have included projects throughout APAC, EMEA and North America; for major international corporate clients including BMW, Honda, Toyota, Pizza Hut, KFC, The Pizza Company, TMB Bank, True Corporation and Wall Street English globally.<\/p>
Press Contact Information<\/p>
Jos Birken
ignite@katalystm.com
+65 6327 6560
+66 2678 4800<\/p>","_et_gb_content_width":""},"yoast_head":"\n